13 Professional Synonyms For “Low-Hanging Fruit”

A “low-hanging fruit” is anything that is easy to achieve or attain. In a business context, it means that we’ve found something that’s easy to achieve and reach goals that might have been set. This article will explore some more professional synonyms that might work well.

What Can I Say Instead Of “Low-Hanging Fruit”?

There are some great ways to replace “low-hanging fruit” in a professional setting. Try one of these to see which you like best:

  • Easy wins
  • Easy pickings
  • Easy profits
  • Certain sales
  • Captive market
  • Plain sailing
  • No-brainer
  • Child’s play
  • Piece of cake
  • Low-risk, high-yield
  • Shooting fish in a barrel
  • Taking candy from a baby
  • Walk in the park
Professional Synonyms For “Low Hanging Fruit”

The preferred version is “easy wins.” It’s a simple way to show that there are easy ways to “win” in business. This applies to making profits, hitting targets, or entering new markets that might change the way your business operates. All in all, it’s always a positive source.

Easy Wins

“Easy wins” is a great professional alternative to “low-hanging fruit.” It works well because it shows that we are certain we’re going to “win.” A win could imply anything that gives us profit or success in the business world.

“Easy” also shows that you’re going to be met with little to no resistance. It’s going to be really easy and smooth to get the “win” out of whatever you’re doing.

  • These are some easy wins if I ever saw them. We best capitalize on them right away.
  • Don’t worry; it’s nothing but easy wins from here on out. We’ve got this covered.
  • I think we should focus on the easy wins before looking at some of the other targets here.

Easy Pickings

“Easy pickings” implies that something is easy to “pick up.” It can refer to profits, targets, or contracts in a business environment. Basically, anything that we are certain is going to give us success in the future is an “easy picking.”

It’s another good way to use “easy” to show how confident you are in your business or your services.

  • All of these are easy pickings for us. I have faith in the team to get this sorted.
  • This market makes easy pickings for us. We’ve got to get on top of this.
  • You should focus on these two targets. They’re easy pickings, and I know you’re capable of sorting them out.

Easy Profits

“Easy profits” is the last good way to use “easy.” We can use “profits” this time to show that we’re going to make money out of whatever target or goal we’re aiming for. It’s a good professional term that many people use.

  • I want to focus on easy profits. We don’t need to waste time with the harder stuff right now.
  • Easy profits, you say? Well, count me in! How do we get them?
  • I would like to find out where these easy profits came from. I don’t see a way for us to get any more.

Certain Sales

“Certain sales” works well to show that you’re convinced you will make sales. It’s usually easy to tell that this is the case if you have faith in your selling products.

  • Trust me; with all of this in place, we’ve got nothing but certain sales coming our way.
  • These products are certain sales. The shareholders are going to love us when we present these.
  • I think it’s all certain sales from this point on. You’re going to be amazed by how well these sell.

Captive Market

A “captive market” is a market that’s eager to buy or invest. Being “captive” implies that they are under a business’s control, which shows that they’ll always be able to get sales from them.

  • We’ll need to capitalize on the captive market. It’s the only way for us to make a quick penny.
  • You should look into getting a captive market sorted out. Then it’ll be much easier for us to succeed.
  • How do you get these presented to a captive market? Nobody seems interested in what we have.

Plain Sailing

“Plain sailing” is a good metaphor that implies something is easy. It refers to sailing on smooth waters (with no waves), which is very easy if you know how to sail. There is no resistance, making it easy to complete the planned sailing route.

  • It’s going to be plain sailing from here on out. I don’t see us failing.
  • We should make this as plain sailing as possible. We don’t need any hiccups going forward.
  • It’s plain sailing now that I’m on the team. You’ll have no trouble selling some of these things.


A “no-brainer” is something that doesn’t require thought. It’s so obvious or easy that it wouldn’t make sense to waste more time than necessary thinking about it.

  • I think it’s a no-brainer. We just have to put our heads together to make sure we’re on the same page.
  • He reckons it’s a no-brainer. We would be foolish to ignore him. Let’s get it sorted.
  • It’s a no-brainer. You have to have faith in the product if you want to sell.

Child’s Play

“Child’s play” is another great metaphor that works. We use it to show that achieving a goal is as easy as the games that children play. When you grow up, most children’s games get much easier, which is what this metaphor uses to explain it.

  • Getting these contracts sorted was child’s play. I can’t believe how easy it was.
  • It’s child’s play to sort all of this out. I can’t believe it!
  • I think it’s child’s play, and I don’t think you’ll need to worry too much about how we sort it out.

Piece Of Cake

“Piece of cake” is a good metaphor that implies something is easy. It’s common both formally and informally, and you’ll often hear it used in professional settings when someone wants to show how simple a task or target is to achieve.

  • Oh, it’s a piece of cake. I’ve always had a knack for selling things to people who aren’t interested.
  • It’s a piece of cake, and I’ll do some training to help you all understand how to do it better.
  • Presenting those numbers is going to make this a piece of cake for the shareholders.

Low-Risk, High-Yield

“Low-risk, high-yield” is a good business term. We use “low-risk” to show that we’re looking for something that doesn’t come with a lot of problems if we fail. “High-yield” implies that there’s a big reward if we manage to succeed.

  • We need a project that’s low-risk, high-yield to bring our stockholders’ confidence back.
  • I want it to be low-risk, high-yield. Do you think you can sort something like that out?
  • It’s low-risk, high-yield. I think you’ll be surprised by how many people want this.

Shooting Fish In A Barrel

“Shooting fish in a barrel” is a metaphor that implies something is going to be really easy. It works well because you can imagine how easy it would be to have fish combined into one small space (like a barrel).

  • It’s like shooting fish in a barrel. I’ve never worried about something less!
  • Don’t worry. With me on board, I’ll get this contract like shooting fish in a barrel. The board members love me.
  • We need to focus on the targets that are like shooting fish in a barrel. We can’t afford another failure right now.

Taking Candy From A Baby

“Taking candy from a baby” is one of the oldest sayings that refer to something being easy. Since babies don’t have any way to hold on to their candy if you take it away from them, it’s a good picture to paint to show how easy something is.

  • I’ve always said that getting people to sign up is like taking candy from a baby. You just need to know how to do it.
  • It’s like taking candy from a baby. Watch me do it a couple of times, and you’ll see.
  • I think we need to start taking candy from a baby with these things. It’s no good chasing after unachievable goals!

Walk In The Park

“Walk in the park” works well to show that something is easy. The idea behind this metaphor is that we can make sales or hit targets as easily as we could go for a short walk in the park. We’re usually met with very little resistance when doing so.

  • I need this to go over like a walk in the park. Do you think you can handle that?
  • Trust me; it’s a walk in the park. I know what I’m doing, and I’ll get those signatures.
  • It’s going to be a walk in the park. You just have to know how to sell yourself.

What Is The Opposite Of “Low-Hanging Fruit”?

You may also be interested to learn about the antonym for a “low-hanging fruit.” Incidentally, it’s not all that difficult to come up with one.

We can simply swap the adjective “low” with “high.” “High-hanging fruit” is the opposite word, and we can use it to mean that a goal or target is out of reach and far too hard for anybody to achieve.